Tag Archives: SEO

Is Your Website Ready For SEO In 2017?

The New Year is right around the corner, which means that it’s time to start thinking about our resolutions. Resolutions don’t always have to be personal. The New Year can also be a time to rethink your business marketing strategies. Have you been meaning to try SEO tactics? 2017 offers a fresh opportunity. Have your SEO strategies been effective this year? If not, it’s time to start thinking about new approaches. But before you delve into new online marketing techniques, you need to make sure…

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5 Search Engine Optimization Tips For Beginners To Learn

It’s official – Search Engine Optimization (or SEO) is the most important skill to master if you want any kind of online success. The Internet is a vast landscape that only expands by the minute, so if you can’t be found fairly easily, chances are you’ll disappear into the void. If you run a small business and aren’t that well versed in SEO tactics, this race to stand out online can seem daunting. There are certainly digital marketing firms that can be hired to help…

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How SEO Will Change In 2017

If you’re working on expanding your brand or business online, you’re probably already familiar with SEO tactics. For those who are uninitiated, SEO stands for Search Engine Optimization. The purpose of this online marketing technique is to drive more traffic to your website by having your site rank high on organic search engine results in Google, Bing, and Yahoo. For the most part, SEO tactics have been focused on peppering website with keywords and phrases to get hits from Google queries. However, SEO strategies have…

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Understanding SEO Keywords

SEO keywords are the backbone of all your search engine optimization efforts. They are the most likely words someone will type in when they have questions that hopefully your content can help them answer. Keywords that work show that you and your readers or customers are aligned. Aside from relating to your users, SEO keywords can also help you outshine the competition, and push you up in Google’s search results. The three biggest mistakes people make when choosing their SEO keywords are only researching keywords once,…

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Important SEO Terms To Know For Expert Optimization

{{unknown}}If you want your website to take off, you need to be aware of SEO (search engine optimization). It is just as important as the design and content of a site because at the end of the day, people need to find you online. If you’re not optimized to appear prominently on search engines, then there’s a chance your webpage, and therefore your services, could be lost in the black hole of the Internet. The process of SEO might sound kind of easy at first…

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The Evolution of SEO

Search Engine Optimization, or SEO, has been around for as long as the internet – about 25 years. And in that short lifespan, SEO has become something that so many people and businesses could likely never live without. In this article, we track its evolution. 1991-2002 In 1991, there was a lone website that basically explained what the internet is, which was a necessity back then. But by 1993, the internet was already overflowing with websites, and search engines became a necessity. They were able to…

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Is Your Website Mobile and SEO Optimized?

When it comes to marketing your business online, whether you’re running a small business or a global corporation, it’s important to stay on top of that latest SEO trends. By keeping your website SEO optimized, you can ensure that your business increases its online presence and is drawing in your target customers and clients. Did you know that mobile searches surpassed desktop searches in 2015? And that, based on a study conducted in August 2015 on the future of SEO by Moz Inc., mobile-friendliness is…

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SEO Moves Into The Realm Of Voice Recognition

Back in October of 2014, it was found that “41% of adults and 55% of teens used Siri, Google Now or Cortana voice search at least once a day”. Nowadays, those numbers are certainly much higher as voice recognition services and searches continue to increase in popularity. Why type out your questions into a search engine when you can just simply ask your smartphone or tablet? The future is undoubtedly here to stay. Of course, this means that the process of search engine optimization (or…

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Google To Unveil AdWords Redesign This Month

For businesses around the world, Google AdWords is a major marketing tool, offering a means for search engine users to find a company’s website before the competition. At a price, of course. But while advertisers compete for their ad copies to be seen by search engine users, with results based on cookies and keywords, Google AdWords remains invaluable for both fledgling and well-established businesses when it comes to SEO and digital advertising strategies. The online advertising service is getting an upgrade, however, one that aims…

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From Online To The Physical: How To Compliment SEO With Offline Initiatives

Given that we live in a world where everyone is constantly on their smartphone, computer, or tablet, businesses tend to prioritize digital advertising over any other form. Rightfully so, because both a strong online presence and search engine marketing campaign can ensure users can easily access all information regarding a business in question. But that isn’t to say traditional, tangible advertising that takes place in the real world is completely irrelevant or useless; SEO’s importance doesn’t negate the usefulness of a simple sign advertising an…

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